Associate General Manager – Growth

We are currently representing a leading consumer-focused business in the GCC that is looking to appoint a Growth Analytics & Customer Intelligence Manager.

This is a strategic leadership role focused on turning customer and business data into actionable commercial growth strategies across loyalty, CRM, digital and customer engagement ecosystems.

The successful candidate will play a key role in driving customer intelligence, predictive analytics, AI-led personalisation and growth strategy across the organisation while partnering closely with commercial, product, Martech, loyalty and technology teams.

• Lead customer intelligence and growth analytics initiatives across the business
• Develop predictive analytics frameworks focused on retention, engagement, customer lifetime value and monetisation
• Drive AI-powered personalisation and customer targeting strategies
• Build scalable analytics and self-serve reporting ecosystems
• Lead experimentation and A/B testing frameworks across digital and customer journeys
• Partner with senior leadership teams to identify growth opportunities through data-driven insights
• Manage and mentor a growing analytics and customer intelligence team

• 10+ years’ experience within customer analytics, growth analytics, business intelligence or advanced analytics
• Strong background within retail, ecommerce, loyalty, digital or customer-centric environments
• Experience working with predictive analytics, customer segmentation, forecasting and experimentation frameworks
• Exposure to AI-driven personalisation and machine learning applicationsStrong commercial acumen with the ability to influence senior stakeholders
• Hands-on experience with SQL and strong understanding of analytics platforms such as Power BI, Tableau or Looker
• Python or R experience is highly advantageous

This role would suit someone who can combine strategic thinking with hands-on analytical capability and who enjoys working in a fast-paced, customer-led environment.